Everything starts with the eyes. So, when you want to raise money and awareness for your cause, good photography is key. After all, a picture is worth a thousand words – or in this case, a lot of money. Your fundraiser’s success could hinge on the images you use, so it’s important to get them right.
The right fundraiser image will make people want to stay and learn more about your cause. And if you’re asking for money, you need to show donors where it’s going. Don’t know where to start? Here are some tips!
You don’t need to be a professional photographer to take great photos, but there are some things to keep in mind.
Your photos should tell a story and make people feel something. Whether it’s happiness, sadness, anger, or hope. You want your audience to connect with your cause on an emotional level.
Your photos should be relevant to your fundraiser’s story. Use images that illustrate exactly what your fundraiser is about. You don’t want to use random photos just for the sake of having photos. Quantity does not equal quality.
Blurry, dark, or low-resolution photos will make your fundraiser look unprofessional. This could turn people away. Stick to clear, bright, and well-lit photos whenever possible.
Get creative with your photos to make them stand out. Think outside the traditional photo box! Use unexpected images that are still relevant to your story. Imagine your fundraiser as a movie, ask yourself, “What kind of images would appear in the trailer?”
If you’re using photos that you didn’t take yourself, make sure you have the right to use them. That means getting permission from the photographer or purchasing the rights. Don’t risk using someone else’s photo without permission – it’s not worth it.
Don’t just use photos – mix it up with videos, infographics, and other types of visuals. This will help keep your fundraiser’s story interesting and engaging. When it comes to sharing your fundraiser it is helpful to have a number of quality images. Having a variety of images allows you to make multiple posts on social media to create interest and increase donations.
How you lay out your photos is just as important as the photos themselves. Make sure your photos make sense and flow well. You want them to complement your fundraiser story.
There are a lot of great photo editing apps and software programs out there! This can help you make your photos look even better. Use them to crop, filter, and edit your photos to perfection.
Now you know what makes a great fundraiser photo! To get you started with any device you work with, we will give you some basic knowledge about photography. Check out the following tips.
An image must follow three equal parts. Two horizontal and two vertical lines create these three parts. Place your subject along these lines and it will create a pleasing composition.
Leading lines are another composition tool that adds interest to your photos. Leading lines are simply any lines in your image that lead the eye toward your subject. They can be literal lines like roadways or fences. Using leading lines helps guide the viewer’s eye toward your subject and creates a sense of depth.
Perspective is all about how you frame your photo and the point of view from which you are taking the photo. It can add interest and drama to your images. For example, if you want to make an object look larger than it is, you must get closer to your subject. This will cause the object to appear larger than it really is! And the background will appear smaller and further away.
Framing is when you use elements in your photo to frame your subject. For example, you could use a window or doorway to frame your subject. Framing allows you to emphasize certain parts of a picture like your subject.
Lighting is one of the most important aspects of photography. The right lighting can make or break a photo. If you’re taking photos outdoors, the best time to take them is in the early morning or late afternoon. The light is softer and more flattering during these times. If you’re taking photos indoors, try to use natural light from a window. You can also use lamps or even candles to create interesting lighting effects.
Focus is another important aspect of photography. When you’re taking a photo, you want to make sure your subject is in focus. This means that it’s sharp and clear. If your subject is blurry, it will be difficult for the viewer to understand what they’re looking at. There are two types of focus: manual and automatic. Manual focus is when you adjust the focus yourself using the focusing ring on your lens. Automatic focus is when your camera adjusts the focus for you.
The Wema Health Foundation is raising funds for a library, computer lab and a life-skills and academic mentorship retreat for girls in Kenya. Their fundraiser images clearly highlight the young girls and how excited they are for this opportunity to learn.
This fundraiser memorializes Artemis who sadly passed away. His parents selected fundraiser images that showcase their family together as well as some of the medical struggles Artemis faced. These images help tell their family story and the love they have for their child.
After Hurricane Ian hit Fort Myers the Fryberger and Pawul families needed help rebuilding their homes. Their fundraiser images show the devastation to their homes but they also make sure to include photos of the fundraiser beneficiaries to build a connection with supporters.
When it comes to online fundraising one of the most important things you can do is tell your story. And one of the best ways to do that is through powerful photos. Your fundraiser photos should be more than just pretty pictures. They should be carefully composed to capture attention, convey emotion, and inspire action.
All this probably sounds like a lot to remember, but don’t worry! Just take your time and experiment. The more you practice, the better you’ll get. Soon you’ll be taking amazing photos like a pro! And you don’t need a professional camera to start practicing. Your smartphone camera will do just fine. Happy snapping!